Social marketing can be tricky. It’s not enough to simply build large lists of followers and send your links to them. People will eventually tune you out if you don’t post things that are interesting to them.
You must cultivate your friends lists carefully. Don’t spam them to death with commercial posts. Instead, be sure to send them fun and useful information on a regular basis. Eventually, they will start to look forward to your posts, and they will notice them. This will make your social marketing much more effective, so your posts will get more traffic when you do make commercial posts.
The two best sites for general social marketing are:
Both sites DO allow marketing, but you should be sure not to overdo it. If you get complaints, you could still be banned.
Another form of marketing that many marketers have abandoned is the safelist. A safelist is an email marketing list that is usually free, but may be paid. You join the list, and you are allowed to send your own mailings out to the other people, and they can send their offers to you.
Safelists are considered useless by many people, but the fact is, they can actually be extremely lucrative in some niches, especially business and marketing. It can be tricky to find the best way to monetize a particular safelist, but once you do, they can definitely send some traffic and money your way!
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